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Daily Archives: April 19, 2020

Influencer Archetypes – Determine the Best Influencer Partner for Your Brand

Influencer MarketingBy Sybil GriebApril 19, 2020Leave a comment

Influencer Archetypes From Kim Kardashian to my cats, everyone is an influencer, but how do you determine the right influencer partners for your brand? Start by defining your campaign goals – are you looking for awareness, affinity, actions? Do you need to build trust or convey difficult messaging? Determine which type of influencer you need…

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